Norwegian agency · Meta and Google

Performance marketing for Scandinavian brands. We get paid only when you sell.

We create, run and scale your ads on Meta and Google, and use AI to work faster. Everything is measured in revenue, not clicks. No fixed fee, no lock-in, and we only earn when the ads sell.

Get a free ad audit → See case studies
You work directly with Andi and Markus, who own the agency.
Meta Ads Google Ads AI automation
5.0/5
on Google
500+
ads made and tested
30x
return on ad spend in our best campaign
NOK 0
fixed monthly fee
★★★★★Google

“No one has come close to the numbers Nordig delivered from day one.”

+1M NOK
Kompenda AS
New growth channel
for Den Lille Sjokoladefabrikken
★★★★★Google

“Really recommend Nordig!”

BorzFuel Nutrition
First in Norway
with liposomal creatine
Sjakkhuset ad: chess pieces falling out of a bagUGC-style Snap ad with Christmas gifts from Den Lille SjokoladefabrikkenCorporate gift ad with prices from Den Lille SjokoladefabrikkenSjakkhuset ad: the perfect Father's Day gift for a chess dadNumans ad: man using the red light panel, the red light panel for biohackersBorzFuel ad: the symptoms and the solutionGym Outlet ad: pink training set, scrunch detail, high waist, seamless, now only NOK 269 Sjakkhuset ad: a board for life, solid wood chess setNumans UGC ad: woman with LED mask, I thought red light stuff was nonsenseSjakkhuset ad: chess pieces falling out of a bagUGC-style Snap ad with Christmas gifts from Den Lille SjokoladefabrikkenCorporate gift ad with prices from Den Lille SjokoladefabrikkenSjakkhuset ad: the perfect Father's Day gift for a chess dadNumans ad: man using the red light panel, the red light panel for biohackersBorzFuel ad: the symptoms and the solutionGym Outlet ad: pink training set, scrunch detail, high waist, seamless, now only NOK 269 Sjakkhuset ad: a board for life, solid wood chess setNumans UGC ad: woman with LED mask, I thought red light stuff was nonsense
Numans ad with a drawn whiteboard about evening skincareSjakkhuset ad: tired of chess.com?Autumn ad for Stylescape wool blanketsDen Lille Sjokoladefabrikken ad: become a corporate customerStylescape ad: Quiet Luxury wool blankets stacked in a concrete roomBorzFuel ad: creatine monohydrate, built for maximum performanceSjakkhuset ad: foldable chess set for every tripSjakkhuset ad: everything a six-year-old needs to learn chess, NOK 899Den Lille Sjokoladefabrikken ad: be smart, shop Christmas gifts early this yearNumans ad with a drawn whiteboard about evening skincareSjakkhuset ad: tired of chess.com?Autumn ad for Stylescape wool blanketsDen Lille Sjokoladefabrikken ad: become a corporate customerStylescape ad: Quiet Luxury wool blankets stacked in a concrete roomBorzFuel ad: creatine monohydrate, built for maximum performanceSjakkhuset ad: foldable chess set for every tripSjakkhuset ad: everything a six-year-old needs to learn chess, NOK 899Den Lille Sjokoladefabrikken ad: be smart, shop Christmas gifts early this year
Sjakkhuset ad comparing a plastic board with a wooden boardNumans ad for red light therapy at homeSjakkhuset ad: find your chess boardSjakkhuset ad: the kids' chess pack as a birthday giftNumans ad: handwritten note, are you 40+ too?Numans ad: full-body red light, up to 30% off todayGym Outlet ad: the waistband that stays put, now only NOK 269 Numans ad: the LED mask is back in stockSjakkhuset ad: a letter to Santa with chess and the kids' chess packSjakkhuset ad comparing a plastic board with a wooden boardNumans ad for red light therapy at homeSjakkhuset ad: find your chess boardSjakkhuset ad: the kids' chess pack as a birthday giftNumans ad: handwritten note, are you 40+ too?Numans ad: full-body red light, up to 30% off todayGym Outlet ad: the waistband that stays put, now only NOK 269 Numans ad: the LED mask is back in stockSjakkhuset ad: a letter to Santa with chess and the kids' chess pack

Companies that have worked with us

Kompenda AS
Sjakkhuset
BorzFuel Nutrition
Numans
Den Lille Sjokoladefabrikken
Rørleggersentralen
Stylescape
Gym Outlet
Kompenda AS
Sjakkhuset
BorzFuel Nutrition
Numans
Den Lille Sjokoladefabrikken
Rørleggersentralen
Stylescape
Gym Outlet

Great ads aren't about finding the right button in the ad account. They're about saying the right thing, to the right person, at the right time. That's where we spend our time — and it's why we're confident enough to be paid on results.

Andi Osdautaj
Co-founder · Media buyer, Nordig

What is performance marketing?

Marketing measured in sales, not visibility.

Traditional marketing is about being seen. Performance marketing is about what that visibility actually delivers: every krone spent on ads is measured against sales and profitability.

The problem with most agencies is that they get paid no matter what they deliver. High fixed retainers and the same invoice every month, whether the ads sell or not. We do the opposite: we only get paid for the value we actually create. That way our incentive is the same as yours.

Most agencies
“Same invoice every month, regardless of results.”
Nordig
“We only get paid when the ads sell.”
01
Measurable

Every ad is tracked all the way to the purchase, so you see what actually drives revenue.

02
Test-driven

Many angles are tested at once, and the numbers decide which ones get the budget.

03
Paid for results

The agency earns from the same thing you do: more sales. With us, no fixed fee and no lock-in.

What we do

Ads that sell, and automation that saves time.

01Facebook · Instagram

Meta Ads

Creative strategy and ad production that stops the scroll. We dig into what your customers actually care about and build ads around it — across many angles and formats.

  • Audience and buying-motive research
  • Images, video and UGC – whatever format fits the product
  • New concepts tested every week
  • Scaling the winners when the numbers hold up
03Workflows · AI agents

AI automation

Many companies know they should use AI, but not where to start. We go through how you work today and find the tasks that take the most time. Where it makes sense, we set up AI that does them for you, so you skip the repetitive work and get your time back.

  • AI agents that take over repetitive tasks
  • Automated customer acquisition
  • Customer follow-up with AI
  • AI receptionist that answers the phone
  • Less manual work and lower costs

From first call to scaling

  1. 01 · 30 min
    Discovery

    A free call about your goals, market, margins and where you are today.

  2. 02 · 2–3 days
    Insight

    We work out what each sale can cost for you to stay profitable, and turn audience and buying motives into concrete angles.

  3. 03 · 5–7 days
    Production

    Ads across several concepts and formats, tracking and campaign setup.

  4. 04 · Ongoing
    Testing

    Structured tests show what actually makes people buy.

  5. 05 · Ongoing
    Scaling

    Winners get more budget — losers teach us something.

What testing looks like

We launch several concepts at once and let the numbers decide, measured against your margins, not just ROAS. What makes a profit gets more budget, and what doesn't is stopped early.

  • Winners are scaled
  • New angles tested every week
  • Losers are stopped before they cost much
Test round · week 3
Live
ConceptReturnROASStatus
Problem → solution
Video
4.8x
Scaling
Us vs. them
Static
3.9x
Winner
UGC · customer story
Video
2.1x
Testing
Gift guide
Static
1.6x
Testing
Product focus
Static
0.8x
Stopped
Scaling 70%Testing 30%
Illustration of a typical test round. The numbers are examples.

Run the numbers

Are your ads actually making you money?

A high ROAS doesn’t mean you’re in profit. Your margins decide that. Drag the sliders and see where the line is for your store.

What you pay to Meta and Google.

What’s left of the sale price after cost of goods. If you sell services, it can be close to 100%.

How much revenue each krone spent on ads brings in.

Your ROAS vs. break-even
1x2x4x6x8x10x
90,000 NOK
revenue from the ads
15,000 NOK
left after cost of goods and ads

Simplified calculation before shipping, payment fees and returns.

Get the numbers for your store →We go through your margins in the free audit.

The difference is what we optimise for — and how we get paid.

A typical agency

  • Fixed monthly fee, regardless of results
  • Long lock-in, regardless of results
  • Tweaks budgets and audiences — not the message
  • Same ad for everyone, wherever they are in the buying journey
  • Swaps ads when numbers drop, without knowing why
  • Chases high ROAS without looking at margins
  • Reports clicks and impressions

Nordig

  • No fixed fee — we take a share of the revenue we create
  • No lock-in – we have to earn our place
  • Starts with the message: what makes the customer buy?
  • Adapts the message to where the customer is in the buying journey
  • Tests angles systematically and builds a library of what works
  • Steers by your margins, so sales actually make a profit
  • Reports revenue and profitability

Case studies

Ads for Norwegian online stores and brands.

Every client has its own problem to solve. Here's how we approached it.

Sjakkhuset ad comparing a plastic board with a wooden board
Online store · chess

Sjakkhuset

The challenge

A niche product that has to become a gift purchase in Q4 — for people who don't necessarily play chess themselves.

What we did

We made the chess set the Father's Day gift: gift guides, “ordinary gift vs. chess set”, Q&A and story-format video, with Google Ads coming in for the Christmas season.

Numans red light mask ad
Online store · red light therapy

Numans

The challenge

Several premium red light products where customers need trust before buying — plain product shots didn't sell on their own.

What we did

We shifted the focus to comparisons with cheaper alternatives, clear product benefits and video that builds trust before the purchase.

UGC ad with Christmas gifts from Den Lille Sjokoladefabrikken
Online store · chocolate

Den Lille Sjokoladefabrikken

The challenge

Two completely different buyers in the same season: individuals shopping for Christmas gifts and companies needing corporate gifts.

What we did

Separate tracks for each: UGC style and checklists for consumers, and a clear price ladder for corporate gifts aimed at those ordering for the whole office.

BorzFuel ad for chewable creatine tablets
Online store · product launch

BorzFuel Nutrition

The challenge

Launching liposomal creatine in Norway — a product nobody else sold here — to a narrow but loyal audience: combat athletes who train hard and compete often.

What we did

We took the product to market as the first in Norway. Positioning under “For Fighters, By Fighters”, ads explaining why chewable creatine is easier, and content with real athletes on the mat.

Sjakkhuset ad comparing a plastic board with a wooden board
Online store · chess

Sjakkhuset

The challenge

A niche product that has to become a gift purchase in Q4 — for people who don't necessarily play chess themselves.

What we did

We made the chess set the Father's Day gift: gift guides, “ordinary gift vs. chess set”, Q&A and story-format video, with Google Ads coming in for the Christmas season.

Numans red light mask ad
Online store · red light therapy

Numans

The challenge

Several premium red light products where customers need trust before buying — plain product shots didn't sell on their own.

What we did

We shifted the focus to comparisons with cheaper alternatives, clear product benefits and video that builds trust before the purchase.

UGC ad with Christmas gifts from Den Lille Sjokoladefabrikken
Online store · chocolate

Den Lille Sjokoladefabrikken

The challenge

Two completely different buyers in the same season: individuals shopping for Christmas gifts and companies needing corporate gifts.

What we did

Separate tracks for each: UGC style and checklists for consumers, and a clear price ladder for corporate gifts aimed at those ordering for the whole office.

BorzFuel ad for chewable creatine tablets
Online store · product launch

BorzFuel Nutrition

The challenge

Launching liposomal creatine in Norway — a product nobody else sold here — to a narrow but loyal audience: combat athletes who train hard and compete often.

What we did

We took the product to market as the first in Norway. Positioning under “For Fighters, By Fighters”, ads explaining why chewable creatine is easier, and content with real athletes on the mat.

How the model works

Our incentive is the same as yours: more sales.

NOK 0
Fixed fee

No retainer. You don't pay us to be “working on it” — we only earn when the ads sell.

0
Months of lock-in

You stay because it pays off, not because a contract says so.

Test → scale
How we find the ads that sell

New angles out every week. The numbers decide, and budget moves to what actually drives revenue.

You work directly with us.

No account manager forwarding emails. The founders build the strategy, the ads and the reports themselves.

Andi Osdautaj

Andi Osdautaj

Co-founder · Media buyer
LinkedIn

Sets up and runs the ad accounts on Meta and Google. Allocates budget, follows the numbers and scales the ads that sell.

Markus Sortland Hadebe

Markus Sortland Hadebe

Co-founder · Creative strategist
LinkedIn

Makes the ads. Finds the angles that land with the audience and produces image, video and UGC ads.

A typical week at Nordig Example

    Lead generation · Kompenda

    Got a strong offer? We bring in the leads too.

    Our main focus is online stores, but we also do lead generation. If you have a strong offer and need enquiries rather than shopping carts, we build the whole lead engine — ads, landing page, form and tracking. We've delivered lead generation for Kompenda, Kristiansund Dyreklinikk and Rørleggersentralen, among others.

    1. 01
      Ads

      Targeted traffic to the people who actually need the offer.

    2. 02
      Landing page

      The offer presented clearly, with a form that qualifies.

    3. 03
      Straight into the pipeline

      Every lead lands in the pipeline with their form answers, ready to be called.

    4. 04
      You close the sale

      You call the leads and close the sale.

    Kompenda AS

    Courses and training for the construction industry
    The challenge

    Kompenda sells courses such as wet-room, work-zone signage and scaffolding courses to tradespeople and contractors across Norway. New customers came from cold-calling lead lists and hoping past customers would return. It took a lot of time, and the agencies they had tried before charged large setup fees without delivering results.

    What we did

    We flipped the customer journey so customers come to Kompenda instead of Kompenda chasing them. With no setup fee, we built a landing page with the offer, drove targeted traffic to it from ads aimed at tradespeople, and gathered every enquiry in one pipeline. Kompenda calls them and closes the sale.

    The result

    NOK 200,000 in extra revenue in the very first month — ten times the ad budget. After four and a half months we had generated over NOK 1 million in extra revenue. On top of that, the team got a lot of time back, because they no longer have to cold-call to find customers.

    ★★★★★Google review

    “We've tried several marketing firms over the last five years, and none have come close to the numbers Nordig has delivered from day one. They're not afraid to test different methods to find out what works best.”

    Jesper Stordal, Kompenda
    +1M NOK
    extra revenue in 4.5 months
    200k
    NOK revenue in month one
    10x
    return on ad spend in month one
    NOK 0
    setup fee

    Lead generation · Kristiansund Dyreklinikk

    From a quiet calendar to fully booked in two weeks.

    The clinic had few bookings and hadn't seen results from its own ads. We restarted the account and tested new angles. After two weeks the campaign had to be paused, because the clinic had no capacity for more clients.

    780k
    NOK in value created
    2 weeks
    from launch to a full calendar
    Paused
    the campaign, because the calendar was full

    “We notice a clear difference in enquiries and bookings. It has given us a completely different level of predictability day to day.”

    Kristiansund Dyreklinikk

    Questions and answers

    Frequently asked questions

    Didn't find the answer? Email us at kontakt@nordig.no.

    What does results-based mean, concretely?

    We take a share of the revenue our ads create, and everything is measured in revenue, not clicks. No fixed monthly fee and no lock-in. If we don't create sales, we don't make money.

    Who are you a good fit for?

    Norwegian online stores with a product that already sells and that want to grow through Meta and Google. We only take on a limited number of new clients each year. To scale, the product needs product-market fit — something people actually want. Without it, good results are hard to create, so we can't say yes to everyone. If we're not the right match, we'll tell you in the first call.

    How quickly will we see results?

    Results are never guaranteed, and nobody can honestly promise them. The first ads are live within a couple of weeks. How fast it goes depends a lot on the product or service and how attractive it is. We've had clients fully booked with strong growth within two weeks, and others where it takes longer with steady improvement month by month. As a rule, results improve the longer we run and the more data we collect.

    Why do you ask about our margins?

    Because a high ROAS doesn't mean you're making money. With a 50% margin you break even at 2x ROAS, but with a 33% margin you need 3x just to break even. Discounts hit hard too: a 20% discount on a product with a 50% margin takes 40% of the profit per sale. That's why we always learn your margins before we advertise. Then we know what each sale can cost, which products to push, and how far you can go with a discount.

    What do you need from us?

    Access to the ad accounts and the online store, your product margins, any product images you have, and quick feedback. You pay the ad budget yourselves, directly to Meta and Google. We handle the rest.

    Which platforms do you work with?

    Mainly Meta (Facebook and Instagram) and Google (Search, Shopping, Performance Max and Display). Behind the scenes we also work with other tools and integrations, for tracking, landing pages and automation.

    How big an ad budget do we need?

    It depends on the product and market. You pay the budget directly to the platforms, and we recommend a level in the audit.

    Free ad audit

    See what's holding your ads back.

    30 minutes, completely free, no strings attached. You get:

    1. 01
      Account review
      How your accounts, campaigns and tracking are set up today.
    2. 02
      Creative analysis
      Which angles and formats you're running — and which are missing.
    3. 03
      A concrete growth plan
      What we would test first, and how we'd scale what wins.

    Fill in the form and we'll get back to you within 24 hours.

    Or send an email to andi@nordig.no